ALDERMASTON, UK – May 22nd, 2025 – La Télé, the leading regional television network serving the French-speaking cantons of Vaud and Fribourg, today announces the completion of a comprehensive storage and production-workflow upgrade in collaboration with GB Labs and IMC Technologies. This strategic enhancement ensures that La Télé continues to deliver timely political, economic, societal, sports, and cultural news.

As a long-standing GB Labs customer, La Télé had relied on its previous GB Labs NAS solution for high-performance, reliable media storage. However, escalating production complexities and the demands of live broadcasting made it clear that a refresh was overdue.

At the heart of the new infrastructure lies a GB Labs FastNAS F16 NitroMAX server, boasting 160 TB of ultra-fast shared storage. IMC’s Media Asset Management system (Incite) orchestrates all file workflows – ranging from external SDI and live ingest to memory-card transfers, media management, and transcoding – directly onto the FastNAS.

gb labs3This new system offers La Télé:

High-Speed Editing: 25 Non-Linear Editing (NLE) suites connect over 10 GbE and 25 GbE to the FastNAS, editing natively in MXF XDCAM 50 Mbps. Editors leverage both Adobe Premiere Pro and the Incite Media Producer interface to work in parallel on shared footage without conflict or delay.

Efficient Nearline Archiving: GB Labs’ ECHO 16 nearline system automatically archives daily content, ensuring that even older footage remains immediately accessible.

Integrated Newsroom Preview: La Télé’s Octopus news production system taps into Incite’ high-resolution files and proxy previews. Journalists can browse, review, and approve content directly from the newsroom interface—dramatically streamlining story turnaround.

GB Labs storage is fast, easy to use and very efficient. The F16 NitroMAX handles all the tasks that are needed simultaneously,” said François Vittoz, Technical Director at La Télé.

Performance, reliability, and scalability were non-negotiable for La Télé. The FastNAS NitroMAX platform delivers exceptional throughput and enterprise-grade data protection, while its modular design allows future expansion at a reasonable cost.

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About GB Labs

GB Labs is the global leader in intelligent and scalable shared storage to power and protect creative workflows. Supporting virtually any media workflow, from ingesting and editing 4K/8K video and data to post-production and long-term archive, GB Labs provides safe, secure, reliable, and incredibly fast and flexible solutions for primary, backup, or archive storage. The company’s comprehensive offering and unique storage ecosystem empower users to increase efficiency and productivity.

Providing flexibility for any organization that operates with a distributed workforce – from the small post house to the global media organization – GB Labs’ unique storage technologies facilitate seamless media workflows with fast, intuitive access worldwide.

 

About IMC Technologies Inc.

Based in Geneva, IMC Technologies is at the forefront of digital media innovation. Its flagship Incite MAM solution transforms media-asset management with:

• Automated Project Setup: Instantly generates organized folder structures and project files.

• Real-Time Synchronization: Keeps media assets up to date and integrates seamlessly with Adobe Premiere Pro.

• Seamless Adobe Premiere Pro Project Management: Directly manages Premiere project files and sequences within Incite, unifying editorial workflows.

• Distributed Rendering: Schedules remote renders to accelerate timelines.

• Smart Cleanup: Automatically purges obsolete files to optimize storage utilization.